If you are searching for the best keyword research tool to back up your online business then I am going to have the assumption which you understand the significance of niche research, choosing the most relevant keywords who have low competition and a high quantity of searches.
With that in mind, let’s proceed to my Long Tail Pro review where we are going to be investigating the efficiency and effectiveness on this tool in 2016. I may also be comparing the functions & functionality of Long tail pro alongside other industry recognized niche research tools.
But first, who am I and just how am I eligible to make such bold statements & conclude precisely what is and exactly what is not the best market and keyword research tool currently available on the market?
I’ve been utilizing market and keyword research tools, including Long-tail Pro since I began my blogging journey over 8 in the past and can continue to do so to the near future, niche research tools offer unparalleled functionality that acts as both time savers & a gold mine for finding low hanging fruit for brand new & established websites.
Together with the introduction out of the way, let’s get in the nitty-gritty of Long-tail Pro!
Long-tail Pro is definitely an Adobe Air desktop based application that utilizes the Google Keyword Tool to pull through keyword data with regards to a specific sub-group of keywords the user is interested in analyzing.
Using seed keywords (approximately 10,000) you may quickly build out a highly relevant set of related keywords which will be displayed alongside their monthly 86devkpky volume, the normal Adwords CPC, advertiser competition & lastly the Long Tail Pro keyword competition metric (only available to platinum users).
Long Tail Pro allows you to quickly, efficiently and effectively create highly relevant keyword lists according to singular or multiple seed keywords. Using this type of data after that you can analyse each keyword by its search volume or maybe more importantly Long-tail Pro’s keyword competition metric.
What exactly is LTP’s Keyword Competition metric?
Possibly the best, definitely one of the most unique feature of Long-tail Pro is it’s ability to produce a ‘keyword competition’ metric which determines the degree of difficulty a keyword has.
Similarly to how Moz Keyword Analysis tool works, LTP analyses the patient keywords top 10 google search results displaying and using within its calculation these metrics:
Once calculated Long-tail Pro will generate a keyword competitiveness result starting from – 100, with 1 being the easiest to rank for and 100 being very difficult. However, within my experience virtually all cases keyword competition scores cover anything from 10 – 55.
What is a good Keyword Competition score?
If you do plan to try Long Tail Pro, then I do recommend searching for keywords with a keyword competition metric of below 25 for first time websites, or higher to 40 for established websites if you are searching for fairly quick wins.
Is the keyword competition metric open to all LTP customers?
Unfortunately not, to gain access to the Keyword Competition metric you should have a monthly subscription to Long Tail Pro this costs $17 a month.
Long Tail Pro isn’t the only tool using a unique keyword competition metric…
Thus far, we now have introduced Long-tail Pro & discussed it’s unique feature the ‘Keyword Competition’ metric, however Long Tail Pro is just not the sole market and keyword research tool which has it’s own unique competition metric. Moz have developed their own metric which is simply called “Keyword Difficulty”. This can be a percentage-based metric, the higher percentage the metric will be the more challenging it really is to position for.
Whenever we would simply compare the keyword competition metrics of both Moz & Long-tail Pro, I’d say inside my experience that LTP’s metric continues to be more reliable. However, a keyword research tool cannot just be reviewed on this one metric, to provide an objective overview of Long Tail Pro we should dig deeper into the usability of your tool.
Since we above mentioned, to produce a list of keywords you just need to add one or more seed keywords and then click generate keywords, it’s that simple. There are a few different features you can also use, like importing a listing of seed keywords from an outside source and also filtering the outcome by variety of words within the query, average CPC & quantity of searches.
After you have clicked generate, Long Tail Pro often takes between 1-3 minutes to product the keyword list, however this is determined by the type of seed keywords you will be adding and the scale from the results. After the results have been delivered, the data available is simply a nicely laid out version of Google keyword planner, the sole difference is if you possess the monthly subscription then you could also calculate the average person keywords LTP competition metric.
However, to conclude this part of Long-tail Pro; whilst having data nicely presented, the opportunity to add keywords into a favorite tab and delete irrelevant keywords is not any appealing factor over using the Google keyword planner or just exporting data directly into an Excel sheet and taking advantage of your own filters/formulas to hand select the most relevant, highly searched keywords.
The greatest advantage of Long Tail Pro’s niche research feature may be the ‘keyword competitor’ metric and unfortunately as that is unavailable for all Long-tail Pro users I have to give the keyword research feature of LTP a 5/10.
This is definitely one of better options that come with Long-tail Pro, letting you analyse the best 10 search engine results for an individual keyword. By calculating the competitiveness of the keyword, you might be given a number of results, as we discussed above these are:
They are all very beneficial data points to work with when determining the competitiveness of the keyword. This feature collects and compiles the above data in a very clear to understand table structure.
Like a standalone feature, it doesn’t offer a sufficient edge on any of it’s market competitors however again, in the event you purchased the monthly subscription you will not just get access to the data above but furthermore have a keyword competition metric for that keyword that you were analyzing.
Overall, similarly towards the keyword analysis feature to completely be of any significant benefit the competitor analysis tool will need to have the keyword competition metric. Minus the KC metric, Long Tail Pro’s competitor analysis feature definitely carries a time saving element with it, but it’s not really useful enough.
This brings us on to our last feature in our Long Tail Pro review, the rank checker that we have not previously discussed. For everyone who is familiar with SEO, you might recognize that using a tool to examine rankings of the website for it’s target keywords every day is vital. Well, Long-tail Pro supplies a feature that may do just that.
Long Tail Pro: Rank Checker Feature
For all those informed about rank checking tools, Long-tail Pro may not be the first tool you might associate using this process. However, Long-tail Pro comes with an in-built feature enabling you to do exactly that, which definitely is useful!
Very easy, you add the domain URL & keyword, along with the country in which you want to rank for. Next, click on check rank.
As soon as the results happen to be compiled you will notice the position number appear for your website and also the target keyword within Google, Yahoo & Bing.
And that’s that, it’s a simple feature but that doesn’t stop it from becoming a very helpful feature and certainly a nice added touch for the long-tail pro offering.
Up to now, we have now introduced Long-tail Pro, explained the inner workings of the keyword competitor metric & explained it’s 3 core features. However, whatever we have yet to accomplish is talk about it’s negatives so let’s achieve that now!
Long-tail Pro: Issues
I will be blunt here, from the several years I have been using Long-tail Pro I have got yet to discover an update containing actually had any significant (if any) changes to it’s functionality or perhaps the interface. We have also yet to find a strategy to its biggest problem i have and yet do experience very frequently and that is certainly the inability for Long Tail Pro to consistently bring back data.
Unfortunately, after many e-mails back and fourth with the Long Tail Pro support team I still experience an issue where I will develop a new campaign or make an effort to dig further straight into an already established data set with new seed keywords and also the keyword analysis feature will demonstrate the burden box but simply do nothing.
This can be one of the biggest problems in my view and whilst it doesn’t stop me from using Long Tail Pro it can do cause a lot of unnecessary frustration.
To be honest though, in addition to the issue I recently described there actually is hardly any other problems with Long Tail Pro, the actual way it is. Of course I could possibly list several features I’d love to see in Long Tail Pro but I won’t.
Well, exactly the same may be said for everything I own, the Macbook Pro I am currently using to work Microsoft’s Office for Mac, the Word document I am currently using to publish this short article or even the CMS system I am going to later be using to upload and publish this article. There is very little in life that may be perfect, but for keyword research Long Tail pro does an effective job.
Let’s begin to wrap things up, I’ve covered off the main features of Long-tail Pro, the main issues We have knowledgeable about Long Tail Pro and today I will summarize who seems to be the intended user of Long-tail Pro, reasons why you want have a go and how you get absolutely nothing to lose in doing so.
Who should purchase Long Tail Pro?
Firstly, if you have a recognised website and you would like new content ideas, ways of driving more organic traffic then try Long Tail Pro.
Secondly, if you are looking to construct a brand new website, whether you have a topic idea or otherwise not, try adding a couple of seed keywords straight into Long-tail Pro and find out what results you get. Uncertain what first of all, take a look around the room you will be in, think about the topics that appeal to your interest most, consider what you are most excited about, niches you may have come across, products you may have run into, news you may have find out about after which put some seed keywords together and then click go!
Thirdly, if you are an internet advertiser then Long-tail Pro are available in handy when attemping to pull together a data list of keywords to bid on.
Basically, when you currently spend lots of time doing keyword research inside the Google Keyword Planner, then try Long-tail Pro. If you haven’t even got that far, then stop and try Long-tail Pro prior to have even used the Google Keyword Planner.
What about the alternatives?
It appears I am just informing you to try out Long Tail Pro, without considering the alternatives available around.
Why, would I urge you to try Long-tail Pro without thinking about the alternatives?
Well, as you have practically nothing to shed, simple.
Long-tail Pro features a 10-day free trial version; with absolutely no requirement for credit card details, meaning although you may ignore it, you won’t be charged!
Should you got this far down my Long-tail Pro review then I urge you, actually no I command one to go and try Long Tail Pro, and following your day an overview is simply one person’s opinion.
Then go and check those out too, all of them come with some sort of free trial version and are worth testing, there is no one tool fits all solution here. The alternatives are:
Moz – 30-day free trial version, after entering credit card details however, you get reminded before the trial expires.
Note: Moz doesn’t actually function as a Keyword research tool, instead you can use it with either Long Tail Pro or Google Keyword Planner to assist determine the competitiveness of a single keyword & analyse the best 10 results, and also analyzing the competitions website lastly tracking your target keyword rankings.
SEM Rush – SEMRush currently give you a 14 Day Trial Offer if you join via this site. SEMRush will then be $69.95 each month with regard to their basic package>> Join to SEMRush << still undecided then read my review of SEMRush.
Note: Similarly to Moz, this doesn’t actually provide additional keywords based on seed keywords that you enter, but instead it is a massively beneficial tool for competitor analysis & keyword analysis.
Authority Metrics – this really is a new tool towards the keyword research market, and acts just like Long Tail Pro. It has been made by a couple of the guys from No Hat Digital and is also worth considering. Fortunately, your hard earned money is included with a 30-day money-back guarantee, providing you with sufficient time to examine the tool and it’s features and functionality.
Good question, it’s one thing to recommend tools yet, if your not utilizing them then that’s a bit silly isn’t it?
Well, I am just actually using Long Tail Pro, ahrefs, SEM Rush & SERPwoo as convenient as it can sound. Apart from that, Furthermore, i use Google Keyword Planner, and so i make use of them completely, being a combined effort to find the best keywords, analyse the SERPs and be aware of the overall market scope.
Let me wrap this up, because this is beginning to turn in to a monster piece, to conclude I truly do enjoy using Long Tail Pro, it’s keyword competition metric is incredibly useful and possesses helped me to to slice out 1000s of keywords in the past and still does today. If you are looking for an affordable means to fix your keyword research then I’d definitely recommend Long Tail Pro over the rest, as it’s much more affordable.